Client Case Study: Weyerhauser

One of the world's biggest pulp, paper and forest service products company, Weyerhaeuser is a leading indicator of industry performance. The company's actions influence markets worldwide and have lasting ripple effects. In 2005, Weyerhauser had a large surplus of pulp and wanted to sell it quickly, efficiently and discreetly. The issue at hand was not only to sell the surplus pulp, but to do so without revealing the Weyerhaeuser name. This created extra challenges of possibly waiting longer to find buyers, and because of the anonymity of the seller, it would be more difficult to get the best price, as well as to provide proper documentation, pictures and other attention to details without revealing the source to the final customer.

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