GCC Guidance

Navigating to New Horizons

Understanding the cultures you aim to reach is key to forming effective strategies, and in the GCC that includes knowledge of the nuances of the society and the language. Our expertise provides clients with an available local network, market intelligence, and in-depth knowledge.

Communication between people from different cultural backgrounds may imply a collision of hidden thoughts, presumptions and intentions. A constructive exchange across international boundaries requires cross-cultural awareness on this invisible level.

IgniteBiz is sensitive to these factors and will help guide you. We also can jumpstart your business by acting as your business development partner in regions that are new to you.

Regional Expertise

Whether you are trying to reach new regions or new demographics, understanding the nuances of a culture are crucial. Ask yourself:

  • Are there things you "don't know that you don't know" that could significantly impact your success?
  • Could cultural and religious customs affect your strategy and branding?
  • How is business and social interaction different in the Gulf?
  • Is distance a problem?
IgniteBiz has these answers and more. For a primer, read our Top 12 Tips on Doing Business in the Middle East.

Copyright © 2005-2011. igniteBiz, Inc.